Vujović calls on MPs to adopt the Digital Services Act Implementation Law

The proposal for the law on implementing the Digital Services Act (DSA) is part of European integration and an important step towards a digital space where citizens and their rights are at the center, and technological power is accompanied by responsibility, said Minister of Culture and Media Tamara Vujović, urging MPs to adopt it. She stated that Montenegro will be the first country to have a special national law for implementing the Digital Services Act before joining the European Union. At the same time, we are preparing our legal and institutional system for full implementation of European rules after EU accession. The experience we gain can be valuable for other Western Balkan countries aspiring to join the EU and facing similar challenges. Vujović explained that the internet is no longer just technology but part of everyday life. Therefore, rules for digital services are no longer just technological rules. They are a matter of citizens' rights, freedom of expression, responsibility of those with the greatest influence in the digital space, and the capacity of institutions to protect the public interest. She emphasized that one of the most important values of the law is that it places the individual and their rights at the center of digital regulation. Its value is not to make the internet less free but to make freedom sustainable through clear rules, transparency, and accountability. The Digital Services Act covers digital services that are part of our daily lives – from online platforms and social networks, to applications and digital markets, as well as services we use when shopping, traveling, or booking accommodation. According to her, the law gives citizens more rights and information, as well as greater control over their digital experience. They will know why certain content or ads are shown to them, will be able to report content, goods, or services they consider illegal, challenge platform decisions, and seek protection of their rights. We must not be just users whose content is displayed and whose behavior is monitored.